Grand Theft After-Dark

Cinematic immersive nightlife event built around the world’s biggest gaming franchise. Riding the GTA VI launch hype window with a DJ set with video spanning four decades of crime-fiction soundtracks (hip-hop, electronic, classic rock, modern Florida sound), neon production, and interactive crowd “missions” with QR codes — police lineups, vault breaks, getaway chases. Targeting the 250M+ Grand Theft Auto fanbase.